Why should a Real Estate Agent use aerial drone videos in their real estate business?

Here in the Myrtle Beach area, we have some of the most beautiful scenery in the country.   Buyers come to our market looking for the lifestyle that only Myrtle Beach can offer.  Videos filmed by drones help buyers get a better idea of what a property “feels” like, drone videos help buyers make an emotional connection and help real estate agents stand out in a crowded market.

Many people know a drone can highlight great views while flying along the marsh, the ocean, or other scenic vistas, but drone videos not only highlight views, but they can give buyers a feel for what the approach to the house looks like approaching from the street.   A closing shot can take off from the home’s backyard and fly over the surrounding neighborhood, area attractions, etc., to help create a connection to the community for real estate buyers.

Drone videography and Drone Photography appeals to the emotional aspects of the homebuying process. In Myrtle Beach and most other real estate markets, you’re not just selling homes — you’re selling a lifestyle. People buy on emotion; they want a lifestyle, and our drone videos elevate your properties listings above the competition.

Drone Video Grabs Attention & Drives Traffic

According to Marketing Sherpa, video attracts two to three times as many monthly visitors and doubles users time spent on a website site. Besides, you see a 157% increase in organic traffic from search engines by including more video on your site.  Want to rise to the top of Google? (and who doesn’t?), you have a 50x better chance of achieving a page 1 ranking with video according to Forrester Research!

Drones Help You Win Listings & Sell Properties

Not only is video fast, but it’s also compelling, emotional, and believable.

At Superhero Digital Marketing we are dedicated to helping real estate agents and brokers not just market their listings, but market themselves online!

Our team has developed an effective way for agents to use content to stand out from the crowd.  Content, whether from drones, cameras, or social media posts, only works if your customers can find it. We are experts in creating engaging content that gets discovered and drives results!

As a real estate professional, video needs to be a core piece of your personal brand and marketing strategy.

Still Not Convinced Drone Videos Can Work for You?

Here are a few more facts for you.  According to a study by aimClear, Consumers are more likely to select a video result in a Google search compared to text.

Landing pages with video have up to 800% more conversion than the same page without a video, and videos are shared 1200% more times than links and text combined. In our age of sharing, your reach can be even wider, if you’re creating content that your users want to share. (Source: Simply Measured)

Want to learn how Drone Video and Photography can help your real estate business rise above the competition?   Click Here.